दीनदयाल उपाध्याय गोरखपुर विश्वविद्यालय
Deen Dayal Upadhyaya Gorakhpur University
(Accredited A++ by NAAC)
Dr. Pradeep Kumar
Ph.D., Assistant Professor
Department of Commerce
Accounting & Finance
| S.No. | Employer | Designation | From | To |
|---|---|---|---|---|
| 1 | DDU Gorakhpur University, Gorakhpur | Assistant Professor | 04/07/2018 | Till Date |
| 2 | SRM University, Delhi-NCR Sonepat, Haryana | Assistant Professor | 20/01/2016 | 02/07/2018 |
| S.No. | Title | Journal | Volume | Year | Contribution |
|---|---|---|---|---|---|
| 1 | Digital Marketing is a Blooming Field in India with Growing Influence of Social Media | International Journal of Creative Research Thoughts | 12 | 2024 | Co-author |
| 2 | Neo Banking in India: Opportunities and Challenges | Hermeneutics | 14 | 2024 | Sole Author |
| 3 | To Study the Effectiveness & Perception Towards Celebrity Endorsement Across all Customer Gender Group | Adhyayan | 14 | 2024 | Co-author |
| 4 | A Study of After Sales Service and Customer Satisfaction of Hyundai Car Service in Gorakhpur | International Journal of Creative Research Thoughts | 12 | 2024 | Co-author |
| 5 | Automobile Sector in Economic Development of India | Journal of the K.R. Cama Oriental Institute | 78 | 2024 | Co-author |
| 6 | Challenges and Opportunities of Textile and Apparel Industry in India | Hermeneutics | 13 | 2023 | Sole Author |
| 7 | The Effect of Celebrity Endorsement on Consumer Buying Behaviour: A Comparative Study between Female & Male consumers | Adhyayan | 13 | 2023 | Co-author |
| 8 | Contribution of Tourism and Hospitality Sector in Indian Economy | Interdisciplinary Journal of Contemporary Research | 8 | 2021 | Sole Author |